Privacy policy
Last updated: September 19, 2026
Vitalika (“Vitalika,” “we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how we collect, use, store, and share information when you visit vitalikahealth.com, place an order, contact us, sign up for marketing communications, or otherwise interact with our services.
1. Information We Collect
When you use our website, we may collect information such as:
- Name
- Billing and shipping address
- Email address
- Telephone number
- Order and purchase information
- Payment information
- IP address
- Browser and device information
- Website activity and interactions
- Marketing preferences
- Communications you send to us
Payment information is generally processed securely by our payment providers. We do not receive or store your complete payment card details.
2. How We Use Your Information
We may use your personal information to:
- Process and fulfill your orders
- Arrange shipping and delivery
- Send order confirmations and updates
- Provide customer support
- Process returns, refunds, and disputes
- Improve our website, products, and customer experience
- Prevent fraud and misuse of our services
- Send marketing emails where permitted
- Measure the performance of our advertising
- Personalize advertising and website content
- Comply with legal and regulatory obligations
3. Shopify
Our online store is hosted through Shopify.
Shopify may process personal information necessary to provide the ecommerce infrastructure we use to operate our store, including information relating to customers, orders, payments, and website usage.
Shopify processes information in accordance with its own privacy practices.
4. Advertising and Analytics
We may use advertising and analytics technologies to understand how visitors interact with our website and to improve our advertising.
These services may include platforms such as:
- Meta / Facebook / Instagram
- Shopify analytics
- Other advertising or analytics providers we may use from time to time
These technologies may collect information such as your IP address, device information, browser activity, pages viewed, products viewed, purchases, and interactions with advertisements.
Where required by law, advertising or analytics cookies will only be used after you provide consent.
5. Cookies
We use cookies and similar technologies to operate and improve our website.
Cookies may be used for purposes including:
- Keeping the website functioning properly
- Remembering items in your cart
- Processing checkout
- Understanding website traffic
- Measuring advertising performance
- Personalizing content or advertising
You may manage cookies through your browser settings and, where available, through our cookie consent controls.
Disabling certain cookies may affect some website functionality.
6. Email Marketing
If you sign up for our emails or otherwise provide valid consent, we may send you information about:
- Products
- Special offers
- Promotions
- Skincare content
- New product releases
You may unsubscribe at any time by clicking the unsubscribe link included in our marketing emails.
Transactional messages relating to your orders may still be sent even if you unsubscribe from marketing communications.
7. Abandoned Cart and Checkout Communications
If you provide your email address during shopping or checkout, we may send reminders relating to products you left in your cart or checkout where permitted by applicable law.
You can unsubscribe from promotional communications at any time.
8. How We Share Your Information
We may share personal information with companies that help us operate our business, including:
- Ecommerce platform providers
- Payment processors
- Shipping and fulfillment providers
- Email service providers
- Advertising platforms
- Analytics providers
- Customer service providers
- Fraud prevention services
- Professional advisers where necessary
We only share information where reasonably necessary to operate our business, provide our services, or comply with legal requirements.
We do not sell personal information in the traditional sense of selling customer databases for money.
Certain advertising activities may, however, be considered “sharing” or “sale” under some privacy laws. Where applicable, you may have the right to opt out of these activities.
9. International Data Transfers
Some of our service providers may process information outside your country, including outside the European Economic Area.
Where required, appropriate safeguards are used to protect personal information transferred internationally.
10. How Long We Keep Your Information
We retain personal information only for as long as reasonably necessary for purposes such as:
- Fulfilling orders
- Providing customer support
- Maintaining accounting and tax records
- Preventing fraud
- Resolving disputes
- Complying with legal obligations
Retention periods may vary depending on the type of information and applicable legal requirements.
11. Your Privacy Rights
Depending on where you live, you may have rights relating to your personal information.
These may include the right to:
- Access your personal information
- Correct inaccurate information
- Request deletion of your information
- Restrict certain processing
- Object to certain processing
- Withdraw consent
- Request a copy of your information
- Request transfer of certain information
- Opt out of certain marketing or advertising activities
If you are located in the European Union or European Economic Area, these rights may apply under the General Data Protection Regulation (GDPR).
To exercise your privacy rights, contact us at:
We may need to verify your identity before completing certain requests.
12. Legal Bases for Processing
Where GDPR applies, we may process personal information based on:
Contract
When processing is necessary to fulfill your order or provide services you requested.
Legitimate interests
When reasonably necessary to operate, secure, and improve our business and services.
Consent
For certain marketing, advertising, or cookie-related activities where consent is required.
Legal obligations
When processing is necessary to comply with applicable laws.
13. Children’s Privacy
Our products and website are not directed toward children.
We do not knowingly collect personal information from children in violation of applicable law.
If you believe a child has provided us with personal information, please contact us.
14. Security
We use reasonable technical and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.
However, no internet transmission or storage system can be guaranteed to be completely secure.
15. Third-Party Links
Our website may contain links to third-party websites or services.
We are not responsible for the privacy practices, content, or security of third-party websites.
We encourage you to review their privacy policies separately.
16. Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our business, services, technology, or legal requirements.
The latest version will always be posted on this page with an updated “Last updated” date.
17. Contact Us
If you have questions about this Privacy Policy or how we handle personal information, contact us at:
Vitalika
Email: support@vitalikahealth.com
Website: vitalikahealth.com